Last Updated: October 20, 2026
At Alleyoop, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how Alleyoop ("Alleyoop," "we," "us," or "our") collects, uses, stores, and discloses information when you visit our website, https://www.alleyoopco.com, contact our team, or engage with our services.
By using our website, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We may collect information in the following ways:
Information You Provide
When you complete a contact form, schedule a consultation, request a proposal, apply for a position, or communicate with our team, we may collect:
- Full name
- Email address
- Phone number
- Company or brand name
- Website URL
- Project details, budget information, and business requirements
- Any additional information you voluntarily provide
Information Collected Automatically
When you visit our website, certain information may be collected automatically through cookies, analytics technologies, and similar tools, including:
- IP address
- Browser type and device information
- Operating system
- Pages visited and time spent on our website
- Referring websites and traffic sources
- General geographic location derived from IP address
- Interactions with website content
Information From Third Parties
We may receive business contact information or other relevant information from referral partners, scheduling platforms, professional networks, analytics providers, or other third-party services.
2. How We Use Your Information
We collect and use personal information for legitimate business purposes, including:
- Responding to inquiries and communicating with prospective clients
- Scheduling consultations and discovery calls
- Preparing proposals, estimates, and service recommendations
- Providing and managing our design, development, and marketing services
- Maintaining business relationships with clients and partners
- Improving our website, user experience, and service offerings
- Analyzing website traffic and engagement
- Sending marketing communications where permitted by applicable law
- Maintaining website security and preventing fraudulent activity
- Complying with applicable legal and regulatory obligations
We do not use personal information for purposes materially different from those described in this policy without providing any notice or consent required by law.
3. Cookies and Analytics
Our website may use cookies and similar tracking technologies to understand visitor behavior, measure performance, remember preferences, and improve the browsing experience.
These technologies may include essential website functionality, analytics tools, and, where implemented, advertising or marketing measurement technologies.
You can manage cookies through your browser settings or any cookie preference controls made available on our website. Disabling certain cookies may affect website functionality.
Where required by applicable law, we will obtain consent before placing nonessential cookies or using similar tracking technologies.
4. Sharing and Disclosure of Information
We may disclose personal information to trusted third parties when reasonably necessary to operate our business and deliver our services.
These may include:
- Website hosting and infrastructure providers
- Customer relationship management and communication platforms
- Analytics and performance measurement providers
- Scheduling and appointment booking services
- Professional contractors and service providers
- Legal, accounting, and other professional advisers
We may also disclose information when required by law, to protect our legal rights, or in connection with a merger, acquisition, or transfer of business assets.
Any disclosure of information for advertising or cross-context behavioral advertising purposes, if applicable, will be subject to relevant privacy laws and required user choices.
5. Client and Project Information
As a Shopify agency, Alleyoop may access business information, customer records, transaction data, marketing information, and other materials provided by clients in connection with contracted services.
Such information is handled for the purpose of delivering the services agreed upon with our clients, subject to applicable contractual obligations and relevant data protection requirements.
Where Alleyoop processes personal information on behalf of a client, the client may remain responsible for determining how that information is collected and used.
This Privacy Policy primarily describes Alleyoop's own information practices. Client-controlled personal data may be governed by the applicable client's privacy policy and our contractual agreements.
6. Data Security
We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, and loss.
However, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of information transmitted through our website or other electronic systems.
7. Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain business records, comply with legal obligations, resolve disputes, or enforce agreements.
Retention periods depend on the type of information, the nature of our relationship with you, applicable contractual requirements, and legal obligations.
When information is no longer needed, we take reasonable steps to delete, anonymize, or securely dispose of it.
8. Your Privacy Rights
Depending on your location and applicable law, you may have the right to:
- Request access to personal information we maintain about you
- Request correction of inaccurate personal information
- Request deletion of certain personal information
- Obtain a copy of certain information in a portable format
- Object to or restrict certain processing activities
- Withdraw consent where processing is based on consent
- Opt out of certain marketing communications
- Opt out of qualifying sales, sharing, or targeted advertising activities, where applicable
We will review and respond to privacy requests in accordance with applicable law. Certain exceptions may apply.
You may submit a privacy-related request by contacting info@alleyoopco.com.
We may need to verify your identity before fulfilling certain requests. Where permitted by law, an authorized agent may submit a request on your behalf.
We will not unlawfully discriminate against individuals for exercising their privacy rights.
9. California Privacy Rights
California residents may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, if those laws apply to Alleyoop.
These may include rights to know, access, correct, and delete certain personal information, as well as rights to opt out of qualifying sales or sharing and limit certain uses of sensitive personal information.
The categories of information we may collect include identifiers, professional or employment-related information, internet or network activity, approximate location information, and information voluntarily submitted through our website.
We collect these categories for the business purposes described in Section 2 and retain them according to the criteria described in Section 7.
To inquire about your California privacy rights or submit a request, please contact info@alleyoopco.com.
10. Third-Party Websites and Services
Our website may contain links to third-party websites, applications, and services, including technology partners, social media platforms, and external scheduling tools.
These third parties operate independently and may maintain their own privacy policies and practices.
We encourage you to review their policies before providing personal information. Alleyoop is not responsible for the privacy practices of websites or services outside our control.
11. International Visitors
Alleyoop is based in Los Angeles, California, United States.
If you access our website from outside the United States, your personal information may be processed or stored in the United States or other locations where our service providers operate.
Where applicable, we take steps required by law to protect personal information transferred across borders.
12. Children's Privacy
Our website and services are intended for businesses and individuals who are at least 18 years old.
We do not knowingly collect personal information from children under the age of 13. If we become aware that we have collected such information without appropriate authorization, we will take reasonable steps to delete it.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business operations, technology, legal requirements, or information practices.
Any updates will be published on this page with a revised "Last Updated" date.
We encourage visitors to review this policy periodically.
14. Contact Us
For questions regarding this Privacy Policy or how we handle personal information, please contact:
Alleyoop
Los Angeles, California, United States
Email: info@alleyoopco.com
Website: https://www.alleyoopco.com