Alleyoop helps fashion, luxury and lifestyle brands build better DTC businesses on Shopify through strategy, design, development, conversion and retention.
Direct-to-consumer commerce is about more than owning the transaction. The strongest DTC brands create an experience that makes it easier for customers to discover products, understand the brand, make a purchase and come back again.
We work across the full Shopify experience, from UX and merchandising to development, conversion optimization, retention and analytics. Whether we are redesigning an established Shopify Plus store, migrating from another platform or improving an existing customer journey, every decision is connected to the way the business sells and the way customers shop.
Our role is to bring the pieces together. Strategy informs design. Design informs development. Data informs optimization. Retention extends the relationship after purchase. The result is a DTC experience that feels considered from first visit through repeat purchase.
Every great brand starts with a strategy. We build data-driven roadmaps that align business goals with actionable insights, ensuring consistency and impact across every touchpoint.
Your brand’s identity should be as unique as its story. From UI design to animation, we create bold visuals and memorable experiences that connect with your audience.
Our tech solutions bridge innovation and functionality. From custom builds to platform migrations, we create seamless systems designed to grow with your business.
Retention goes beyond maintenance. We design, manage, and optimize lifecycle programs across email, SMS, and loyalty to turn customers into communities and drive long-term growth.
Average Conversion Rate
Brands launched, redefined, or scaled with Alleyoop
Email flows designed to boost retention and revenue.
In sales generated through our Shopify builds and retention strategies